September 20, 2017 Wenzel Creative

Packaging Design Challenge | Have you spied our design?

Packaging Design. Ever wonder where it comes from? Designers do. And it’s one of the perks of the job to see our packaging design in stores. That box, bag, or beverage on the shelf might as well be an easter egg. Or the next step for a scavenger hunt. Or a clue in a mystery. Yep, we get a kick out of playing “packaging design detective.” And we thought you might, too!

Feel free to think of it as “Design I Spy” or “Design-And-Go-Seek.” Or maybe you’d like to pretend to be Nancy Drew or Sherlock Holmes, uncovering clues in a marketing mystery. Whatever your sleuthing preference may be, have a little fun with each Packaging Design Challenge.

Packaging Design Challenge #1 – The Case of The Cookies

Costco may be known less for “buying in bulk” and more for its signature samples… toothpick-chicken-kabobs never tasted so good, right? While commencing your weekly shop’n’snack, see if you can find this confectionary delight:

Club Store Packaging | ConSup Raspberry Lemon CookiesPackaging Design Challenge 1 | Costco | ConSup Raspberry Lemon Cookies

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Packaging Design Challenge #2 – The Hunt for Camouflaged Caffeine

QuikTrip, the land of fuel—for you or your vehicle.You’ve filled the tank and picked up your breakfast pizza… it’s time to hunt down a caffeinated pick-me-up. While perusing the energy drink selections on a much-to-early morning, see if you can spy this camo-can concoction:

Private Label Packaging | QuikTrip Energy (Camo Edition)Packaging Design Challenge 2 | QuikTrip | QT Energy (Camo)|

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Packaging Design Challenge #3 – The Mysterious Seal of the Season

Fall is known for its misty mornings, drizzly days, and blustery breezes—that’s enough to send any DIY enthusiast to Lowe’s for the right supplies to weatherize. As you take a gander at the items needed for prepping your casa for the upcoming season, see if you can spot this weather-seal product:

Home Products Packaging | MD Cinch Weather StripsPackaging Design Challenge 3 | Lowe's | MD Cinch Weather Strips

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Packaging Design Challenge #4 – The Tale of The Toy

When in doubt, head to Walmart. It’s not a bad fail-safe, especially if you’re looking for that last-minute gift for a tiny one’s birthday. And if you have found yourself on Wally World’s “one-more-toy-the-kid-will-never-pick-up” aisle, then you might have caught a glimpse of this little gem:

Toy Packaging Design | Walmart  Cars Tow-Mater ToyPackaging Design Challenge 4 | Walmart | Cars Tow-Mater Toy

How many of these Wenzel packaging designs did you find? Stay tuned for more installments of “Where In The World Is Wenzel Creative?” (Adds a little fun to the usual shopping routine, don’t you think?)

Do you have a product that needs packaging? Let’s connect!

hello@wenzelcreative.com | 918.270.0316